5 Steps to Optimizing Your LinkedIn Profile

LinkedIn Networking

LinkedIn profiles are one of the best tools available for professionals to start developing their personal brand. Think of it as your online resume for both future employers and industry leaders to learn more about you. However, to grow your professional network, you need to optimize your profile so that industry professionals can find you. The following are five steps to increasing the visibility of your LinkedIn profile and highlighting your personal brand. Continue reading

Mad Men vs. The Modern Marketer

Matt Wesson, a very talented Marketing Content Specialists at Pardot (and someone I am honored to call my friend), recently created a very fun and creative infographic that analyzes the evolution of the marketing and advertising profession, from Mad Man to Now.

In the infographic, Matt breaks down each aspect of both the 50’s/60’s marketer and the modern marketer; from the clothes they wear to the tools they use to reach consumers. Check out more about the evolution of “the art of influence” below! Continue reading

Infographic Resume Timeline

Stand Out With An Infographic Resume

With hundreds of applicants applying for every job right now, how do you make your resume stand out from the rest? One way is by creating an infographic resume.

My favorite tool for building a visual, dynamic, and interactive resume is Re.Vu. Re.Vu calls its self the “Cure for the Common Resume”. They not only offer free tools for creating your dynamic resume, they also let you select a custom Re.Vu url to direct people to. Continue reading

How Your Speech is Damaging Your Career

I recently watched Jillian Michael’s interview with Tara Mohr, author of  “10 Rules for Brilliant Women“. During the interview they discussed the speech mistakes that we unconsciously make during interviews, and during our everday  professional life, that  can damage our careers. Tara Mohr is renowned for her self-help advice, she has been featured on: Big Think, CNN, Forbes, Huffington Post, Today Show, International Business Times, and USA Today. Continue reading

Jobs Are Like Boyfriends (and Girlfriends), It’s Okay to Get a New One

“Look job, it’s not you, it’s me. I don’t think we’re as compatible as I once thought.”
I don’t think I have read an article that explains the relationship with one’s career better than this one. Kayla Cruz does an excellent job explaining why sometimes you need to leave your job to be happy; in the same way you sometimes need to walk away from an unhealthy relationship with your boyfriend/girlfriend.
My favorite aspect of this article is that it is very positive. Not finding your dream job right away is not a bad thing, it is just one stop on your career path. Kayla states that “It’s okay if you graduate and your first ‘dream job’ turns out to be an epic fail. CONGRATS! You’re one step closer to finding something you DO like…So don’t be afraid to acknowledge that what you’re doing isn’t the right fit for you and that you need something different. It doesn’t make YOU a failure.”
No matter where you are in your career, I recommend reading this article.