Category Archive: Email Marketing

10 Marketing Predictions for 2015 [INFOGRAPHIC]

There have been many changes in the digital marketing space over 2014, and that has marketers preparing to revise their strategies as we approach 2015. So what is the future of SEO, social media, content… Continue reading

The Modern Marketer: Infographic

Want to be a marketer? Well, make sure you know what it truly means. To become a successful marketer it is no longer about developing a catchy ad campaign that you will shout… Continue reading

2013 Marketing Trends: Changing Role of Digital Marketing

With any inbound marketing strategy, customer outreach must focus on multiple channels; and, as we move further into 2013, well-developed cross-channel targeting will become even more important. However, how do we know where… Continue reading

5 Steps to Converting Leads: an Inbound Marketing Infographic

The  Whole Brain Group recently published an intriguing infographic explaining the key components of one of my favorite marketing methodologies, inbound marketing. I was drawn to this infographic because it compares traditional and inbound marketing… Continue reading

Why You Shouldn’t Give Up on Email Marketing

While many companies are focusing on integrating social media into their marketing strategies (as they should), they are tending to also over look tried-and-true practices to reach customers, one of which is email… Continue reading

How to Create a Successful Email Marketing Campaign

With a massive amount of emails delivered to our inboxes everyday, it can seem like a daunting task to get your email blast to stand out from all the rest. In addition, there… Continue reading

6 Tips for Effective Email Marketing

Today’s consumers are being hit with sales messages from all directions; while watching TV, reading magazines (paper or tablet version), browsing the web, checking out what their friends are up to on Facebook,… Continue reading

How a Subject Line Can Make or Break Your Email Marketing Campaign

Via Scoop.it – Being Your Brand Next time you pen an email subject line think twice about the words you’re using.   Click the link below to see a great infographic showing the… Continue reading