Category Archive: Search Engine Optimization

10 Marketing Predictions for 2015 [INFOGRAPHIC]

There have been many changes in the digital marketing space over 2014, and that has marketers preparing to revise their strategies as we approach 2015. So what is the future of SEO, social media, content… Continue reading

SEO Experts Weigh in on the Future of Marketing [INFOGRAPHIC]

Over the past year there have been a lot of changes in the SEO world, with the Panda, Penguin, and Hummingbird updates the game has changed for all marketers. SEO is now the… Continue reading

Building Your Blog [SlideShare Presentation]

Blogs have become the life force behind a brand’s online identity. Blog posts fuel social media efforts, give search engines content to crawl and index, provide companies the opportunity to showcase themselves as… Continue reading

How to Create Your Own WordPress Blog: A Video Tutorial

We all know that content is king, and its empire is growing by the minute. This is more true now more than ever since Google’s Hummingbird algorithm update. One of the best ways… Continue reading

Search Ranking Factors: Rank Correlation for 2013 Infographic

With regular algorithm updates, search engine optimization is a game with ever changing rules. What helped websites achieve top position in search rankings last year (sometimes even last quarter) is frequently no longer… Continue reading

11 Questions Every Social Media Manager Should Be Able to Answer

If you are currently a digital marketer or a social media marketing professional, you have most likely heard someone say “well I use Facebook, I could ‘Do’ social media” or “How hard could… Continue reading

5 Tips For Creating Traffic Driving Blog Posts

There has been a lot of buzz in the marketing world the last couple of days about an update to the rankings section of Google’s Webmasters Tools. The update reads: In general, webmasters… Continue reading

SEO in 2013: 10 Tips for Writing Content that Ranks

Many factors contribute to a website reaching and maintaining high positions in search results for target terms. These factors include user experience, site structure, alt tags on images, site maps, and more. Above… Continue reading

How to Use YouTube Annotations

In my first YouTube optimization article, 5 Steps for Optimizing YouTube Videos, I focused on: File name of your YouTube videos Search engine friendly video titles Keyword optimization and link building opportunities of… Continue reading

How Social Media Impacts SEO: Infographic

Search engine optimization has not been dependent on a minimal number of factors for a long time now, such as number of times a keyword appeared on a page, and it continues to… Continue reading

5 Steps for Optimizing YouTube Videos

Not sure if your business should have a YouTube channel? Did you know that YouTube is the 2nd most popular and used search engine, with more searches than both Bing and Yahoo? So yes,… Continue reading