Category Archive: Technology for Business

Top 5 Website Design Trends for 2015

More than anything else, a company’s website is the public face of their business to the world. Consumers are doing more research than ever before when looking to buy a product or service; and when doing that… Continue reading

The Anatomy of the Social Media Command Center

I have had the great opportunity to work with Matt Wesson, a very talented marketing content specialist and graphic designer, on the development of the infographic below about the rise of “Social Media… Continue reading

Social Media Week: Continuing the Global Conversation

Twice a year, a global platform brings together people interested in better understanding and leveraging social media for their companies or clients. Social Media Week is a bi-annual world-wide event centered around the… Continue reading

The Power of Social Media for Small Businesses

Manta recently completed a survey of 600 small businesses across the United States to determine level of activity from small businesses on social media, and how valuable it is to the growth of… Continue reading

The Mobile Purchase Path

Mobile usage by consumers has been on the rise, and it isn’t slowing down. Because of this trend, it is becoming more important than ever for companies to understand how consumers are using… Continue reading

Who Has the Better Ad Network? Facebook Vs. Google

The internet has been a buzz this week with discussion of Facebook’s IPO, and rightfully so. It seems like we have all been try to guess when and if it was finally going… Continue reading

WebTrends Webinar Recap: Adapting to your dynamic customer base

I recently watched the WebTrends webinar “Adapting to Your Dynamic Customer Base” presented by Jeremiah Oqyang and Susan Etlinger of the Altimeter Group, and Justin Kistner from Webtrends. It was a very insightful… Continue reading

Google’s Playbook for Winning at Mobile

Mobile usage is on the rise as more and more consumers are purchasing smartphones and tablets. Mobile marketing, whether through advertising, a mobile site, or an app, is the best way to reach… Continue reading

Google Launches Cloud Storage Service

Originally posted on Financial Post | Business:
Google’s long-awaited cloud storage service, Google Drive, is finally here. The app is available on the web (via Google Documents), Mac, PC, and Android. An iPhone and…