Tag Archive: Twitter

#Socialnomics 2014: Current State of Social Media

You may remember Erik Qualman’s very popular video The Social Media Revolution, that was originally published in 2009 in conjunction with his #1 best selling book (and one of my personal favorite social media books) Socialnomics.… Continue reading

How to Choose the Most Effective Social Media Platform for Your Brand

Go where your audience is This is a basic of marketing, digital or not. For example, If you are selling custom hunting bows, you wouldn’t advertise in the Vogue magazine. Instead, you will… Continue reading

5 Tips For Creating Traffic Driving Blog Posts

There has been a lot of buzz in the marketing world the last couple of days about an update to the rankings section of Google’s Webmasters Tools. The update reads: In general, webmasters… Continue reading

Best Times to Post on Social Media [Infographic]

Social media is 24/7. Someone is always tweeting, posting on Facebook, or uploading a new picture to instagram. However, for social media managers and businesses alike, this can be quite of a challenge. We obviously… Continue reading

Social Media Workflow [Infographic]

Ever wonder how much time you should devote to social media each week? While there is no set formula, this infographic breaks down the  components of maintaining and measuring a social media strategy… Continue reading

Social Media Analytics and ROI tracking

This week I was honored to present at the Social Media Club of St. Charles April event, where I spoke about social media analytics and ROI tracking. During the presentation I covered three areas of… Continue reading

How to Rock Social Media in 30 Minutes a Day Infographic

With a defined social media strategy in place, marketers can rock social media in 30 minutes a day. Sound too good to be true? It is actually possible if your daily use of… Continue reading

Social Media Touchdowns During Super Bowl Blackout

The biggest wins of the night were definitely by the brands that took advantage of the blackout during the second half. Oreo, Audi, Duracell, and Tide are all social media Super Bowl winners.… Continue reading

Super Bowl 2013 Ads: First Half Touchdowns and Fumbles

Twitter was going crazy during the Super Bowl this year, and it wasn’t about the game. The trending hashtags were all about the advertisements. Adweek promoted the hashtag #adweekbowl, which attracted a great… Continue reading

The Social Media Report Card: Infographic

2012 was a very eventful year for the social media world. (understatement, I know!) Between acquisitions, introductions of new platforms, and grand site design changes, social media was an ever changing environment. Each… Continue reading

5 Steps to Optimizing Your LinkedIn Profile

LinkedIn profiles are one of the best tools available for professionals to start developing their personal brand. Think of it as your online resume for both future employers and industry leaders to learn… Continue reading