I recently was given the opportunity to attend the SkillPath Social Media Conference here in New Orleans on behalf of Mudbug Media. After the event I wrote the following blog on key takeaways from the day: SkillPath - Social Media Conference I recently attended the Social Media Conference hosted by SkillPath, to expand my expertise … Continue reading SkillPath – Social Media Conference
Category: Social Media
Top 10 Favorite Takeaways from SXSWi
This week, my twitter feed was full of quotes from SXSWi. I was not able to attend the conference myself, but agencies from all over the country have been tweeting and blogging about their experience there, so... I thought I would share some of my favorite takeaways that they have shared. Agencies Moosylvania - an … Continue reading Top 10 Favorite Takeaways from SXSWi
Free Speech and Social Media
One of the popular topics discussed this week at the SXSW Interactive conference in Austin, Texas has been how to balance free speech, personal rights, and protected content in the social media world. The big question is: can you really post whatever you want without any consequences? We do have freedom of speech, but not … Continue reading Free Speech and Social Media
Social Media Content Strategy: 3 Tips To Make Your Tone Less Brand-Centric
Takeaways This is a great blog on how to perfect your tone when writing content for social media. Social media isn't about sounding like a brand or company, it is about making a personal connection with your customers. Don't try to sell your customers constantly through social media. Your customers are not following you on … Continue reading Social Media Content Strategy: 3 Tips To Make Your Tone Less Brand-Centric
Growing Offline Business Using Online Tools
Social media has several purposes: Creating Conversations Building Brand Awareness Build a Community Educate Reach New Audiences Understand Your Current Audience Create a More Personal Brand Interact Directly with Customers Display Credibility Promote Your Company The list could go on and on, on why social media is beneficial to your brand. With any marketing attempt, … Continue reading Growing Offline Business Using Online Tools
Digital Tools to Boost Your Brand
Check out the infographic below shared by PR Daily on what the top digital tools are, why they are the best, and who is already successfully leveraging them
Should My Brand be on Pinterest?
Atomicdust, an agency in St. Louis, posted a great blog on how to determine if your company should be using Pinterest. As of now, Pinterest is driving more referral traffic than Google+, YouTube, and LinkedIn combined (10 million monthly visitors and growing). I really enjoyed this post because it asks three straight-to-the-point questions about Pinterest … Continue reading Should My Brand be on Pinterest?
Navigating the New Company Facebook Timeline Pages
The internet has been buzzing this week about company (fan) pages on Facebook switching to the timeline format. So, you have built your company's social media strategy based on how people find and share information using the old page format, but do you really need to change how you use Facebook just because the page … Continue reading Navigating the New Company Facebook Timeline Pages
Social Media Marketing Trends
Social media is constantly evolving and changing, including: How individuals use the different platforms (Twitter, Facebook, Pinterest, etc) How companies communicate with customers How to measure success and ROI How much to invest into a social media strategy and implementation (what is the value of social media?) The Social Media Examiner published a great article … Continue reading Social Media Marketing Trends
Who Likes What: Social Media By Demographic
Via Scoop.it - Being Your Brand Do you ever wonder what social networking sites you should be focusing your marketing efforts on? This handy infographic breaks down the top social networking sites by gender, age, income, and education demographics. Via blog.kissmetrics.com