At this year's South by Southwest (SXSW) conference, Adam Ostrow, the Executive Editor at Mashable, interviewed Jonathan Carson, the CEO of Digital at Nielsen, on the recent trends, challenges, and anticipated changes that Nielsen has seen in social media. The Second Screen Experience Carson explains that the biggest trend that Nielsen has seen is the … Continue reading Biggest Trends in Social and Mobile From Nielsen CEO
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4 Social Media Platforms to Watch in 2012
When the Pinterest phenomenon began, I was personally caught off guard. Even with all the marketing blogs I follow, I did not hear of the new popular social media platform. After reading and writing about the new addicting platform, I became curious about what else could be on the horizon. Everyday new social media platforms … Continue reading 4 Social Media Platforms to Watch in 2012