Check out this great blog on 5 easy steps for using Twitter effectively. This post explains why each step is important and how to complete it successfully. Some of the steps covered are: What to tweet about When to tweet Why to re-tweet Using hashtags (Hashtags are one of my favorite ways to draw attention … Continue reading 5 Steps to Using Twitter Effectively
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Hunger Games Social Media Strategy Breakdown
The promotion of the upcoming Hunger Games movie is a great example of a multidimensional online campaign incorporating an interactive website and social media. Fans are not located on just one social media platform, so it is important to develop a multi-platform strategy. The strategy should also include ways to drive traffic across platforms and … Continue reading Hunger Games Social Media Strategy Breakdown