I have had the great opportunity to work with Matt Wesson, a very talented marketing content specialist and graphic designer, on the development of the infographic below about the rise of "Social Media Command Centers". In the recent months, many major brands have developed what they are calling "Social Media Command Centers." These centers are … Continue reading The Anatomy of the Social Media Command Center
Twitter can be a powerful tool for sharing information, following topics of interest, and connecting with industry leaders. However, for many businesses (both large and small), Twitter is still that "strange" social media platform that they would like to use but they are unsure how. There are many different approaches that businesses can take when … Continue reading Social Media Case Studies: Twitter Successes to Learn From
Social media has become one of the greatest tools for companies to build relationships with their customers. While some companies are hesitant to use social media because of the inability to control negative comments, others realize that the benefits extremely outweigh the risks. The infographic below breaks down how 5 companies were able to leverage … Continue reading 5 Companies Rocking Social Media