The 4 Factors of SEO

May 2, 2012

There is no "one way" to gain the number one spot in search results. Search engines are constantly changing their algorithms, which means companies have to continuously adapt their search engine optimization strategy to meet the needs of both search engines and their customers. Before diving into the ever evolving world of SEO, here is … Continue reading The 4 Factors of SEO

Integrating Brand Strategy into Website Design

February 1, 2012January 2, 20167 Comments

Now, more than ever, it is important that we stop treating a brand and a website as separate entities. Websites should be extensions of the brand, not separate. A brand is more than a company's logo, product, or tag line; it is the experience that customers associate with the company and the essence of the … Continue reading Integrating Brand Strategy into Website Design

Being Your Brand

Branding and Strategy for Business and Life

Tag: website strategy

Integrating Brand Strategy into Website Design