Tag Archives: Web search engine

5 Steps for Optimizing YouTube Videos

Not sure if your business should have a YouTube channel? Did you know that YouTube is the 2nd most popular and used search engine, with more searches than both Bing and Yahoo?

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So yes, your business should most definitely have well branded presence on YouTube. YouTube can be one of your most powerful  tools for reaching and engaging with customers. To reach your customers, you not only have to create a YouTube channel and add videos, you need to make sure that your customers can find your videos and even drive them back to your website. Continue reading →

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SEO - 10 tips for getting found online

Reblogged from deborahhurley:

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Search Engine Optimisation (SEO) is the process of improving the visibility of your website/webpage in search engines through the unpaid or 'organic' search results.

Why is SEO so important?

It is a fact that the majority of consumers use search engines such as Google to look for a product online before their purchase. If your website is not showing up on the first page of search engine results you will receive less visits to your site and less visits = less sales. 

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This article on search engine optimization is great for both beginners and intermediate marketers looking to better understand search engines. This article includes 10 easy to understand tips for increasing your site's ranking in organic searches. If you want to increase your site’s search engine traffic, your site will need to show up on the first page of search results. Only one site can be #1 in a Google search, so I recommend setting a goal to get your site to appear above the fold. This article not only has great tips, it also has includes excellent resources for understanding and implementing an SEO strategy for your website. Check it out!
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