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Tag: Logo

6 Steps for Connecting with Customers

July 21, 2012January 2, 2016

Branding is a two way relationship between a company and their customers. A company can create the brand image that they want, but how customers connect with the brand will determine the true brand meaning. Building a connection with customers is not a simple nor a quick endeavor; rather, it takes consistency, determination and a … Continue reading 6 Steps for Connecting with Customers

5 Best Logo Redesigns

April 28, 2012January 2, 20168 Comments

A logo is a company's distinguishing mark, which customers connect with and remember. A logo needs to be both unique and eye-catching, a memorable design that customers will remember each time they see it. The logo design should communicate the company's values and identity, such as: Technical Fun Professional Healthy Green Family Overtime a company's … Continue reading 5 Best Logo Redesigns

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