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Tag: Online Tools

How Colors Affect Purchases

March 26, 201212 Comments

Does color affect a customers' purchase experience? Will it increase the chances that a customer will by your product? The answer to both of these questions is YES! Color is one of the most important factors that a customer considers when making a purchase, both consciously and unconsciously. Check out the infographic below on how … Continue reading How Colors Affect Purchases

The Evolving Role of Keyword Research

March 4, 2012

Keywords are the basis of a successful SEO campaign. But, how do you decide what keywords to use? One of the first things to remember when beginning search engine optimization is that you need to be realistic. There is a lot of competition to obtain the top ranking spots, especially for the very generic words. … Continue reading The Evolving Role of Keyword Research

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